Category: Business

Join Ann’s Panel at SEA Summit, Los Angeles, Sept. 13

Please join Ann as she speaks about Social Media for Impact Entrepreneurs during the Session on Marketing Your Social Enterprise at the Social Enterprise Alliance (SEA) Summit: Where Mission Meets the Marketplace, LA, Sept. 13, 4pm to 5:15 pm, PST.  For details and to register visit: :

Environment & Leadership: Tips from a Pro at NAEM Women’s Roundtable

© 2012 Ann Goodman

One of the outstanding presenters at NAEM’s recent roundtable onwomen’s leadership and environment was Susan Eisenhower, president of the Eisenhower Group Inc. and appointed member of the DEC’s commission
on America’s Nuclear Future (tasked with safely developing long-term solutions for the nuclear fuel cycle), and granddaughter of President “Ike” Eisenhower.
Her career has been one marked by progressive inquiry, critical thought and independent judgment.
She had some particularly wise words to impart to on leadership and environment to an audience of women environmental professionals in the corporate, policy and nonprofit sectors. Here are a few of her tips:

On Leadership: Continue reading “Environment & Leadership: Tips from a Pro at NAEM Women’s Roundtable”

In Search of a Sustainable “New” Economy

© 2012 AnnGoodman

Bob Massie, NEI President

Who better to guide an emerging “new economy” than Bob Massie, the celebrated former executive director of Ceres–among the first organizations to bring together the business, investment and activist communities for a sustainable future—and a father of the Global Reporting Initiative (GRI) that continues to transform how companies conceive and report sustainability initiatives?

In his new role as president of the New Economics Institute (NEI), Massie is bringing to bear the full scope of his wide professional experience and personal strength—as leader of those groups, as well as business professor, Episcopal minister, apartheid rights activist, political veteran (most recently in his race for the Democratic Senate candidacy in Massachusetts), and healthy survivor of hepatitis, HIV and a liver transplant, recounted in his new book A Song in the Night.

That depth of character and breadth of action will likely be needed to help lead a fledgling movement that, up to now, may have been viewed by skeptics as something of a populist sideline.

I caught up with Massie—one of my longtime heroes in the business sustainability movement–in June at NEI’s first conference in upstate New York, which brought together economists, academics, business leaders, government officials, community organizers and others to examine what’s not working in our economy—as well as experiments that are working–and what role business and finance, in concert with other sectors, can play to help create positive change.

So what is the new economy? Continue reading “In Search of a Sustainable “New” Economy”

Digital Security: Business’s Social Responsibility?


Harriet Pearson, IBM

At the BBB Forum on corporate citizenship in NYC recently, IBM’s Harriet Pearson, VP Security Counsel and Chief Privacy Officer, made a good case for why Internet security should now be considered a number one business responsibility issue.

The recent LinkedIn snafu is just one example of the exposure a company faces when hackers gain control.  That sort of break-in is reason enough to address security and electronic privacy.

But the argument for data protection as a social responsibility concern goes deeper.

There are four drivers putting these issues on leadership’s corporate citizenship agenda , Pearson explains:

  1. Data
  2. Connectivity
  3. Risk
  4. Regulation

1.Data Proliferation

“There’s been more data created in the past two years than… Continue reading “Digital Security: Business’s Social Responsibility?”

The cost of disaster: Putting a price tag on climate change

©2012 Ann Goodman

Professor John Mutter

In this era of apparently mounting natural disasters worldwide—many, such as floods from hurricanes, likely related to changing weather patterns linked to climate change—one might ask: How much do such disasters cost? How are the costs calculated?
In fact, someone has asked—analyzing not just the cost of the event itself, but the larger economic costs linked to build-up and often long recovery.

“The public focus [of a disaster] is on the moment, the trauma of the extreme event,” says John Mutter, Professor of Earth and Environmental Sciences, as well as International Public Affairs, at Columbia University’s Earth Institute. “The economic loss focuses on that moment, too—what was actually lost at the time.”

However, that loss to the economy—the chain of production, consumption and everything that goes into it—doesn’t happen in a moment, but actually begins after, he says, “with losses that go beyond the value of the built structures trashed at the time, beyond the capital asset loss, to a deeper economic loss that happens over time.”

Three-pronged process

The theory of calculating disaster costs is just developing, as natural disasters become more prevalent; business can incorporate principles from a three-pronged process into new strategic thinking on what disaster is and how it might affect particular sectors or individual companies. Continue reading “The cost of disaster: Putting a price tag on climate change”

What Keeps Sustainability Execs Awake?

© Ann Goodman 2012

At BBB’s NYC Forum on Corporate Responsibility on June 7, sustainability thought leaders talking about global and domestic challenges, solutions and trends had the following to say about what keeps them up at night:

Pamela Gill Alabaster

L’Oreal’s SVP, Corporate Communications,Sustainable Development & Public Affairs:

“Sustainable consumption–fewer resources, a swelling middle class,

[how to] share responsibility.”

Anisa Kamadoli Costa

VP, Global Sustainability and Corporate Responsibility, Tiffany & Co., and President, The Tiffany & Co. Foundation:

“Balancing Wall Street’s short-term earnings [demands] with long-term sustainability goals.”

Dave Stangis

VP, Public Affairs and Corporate Responsibility,

Campbell Soup Company, and President, Campbell Soup Foundation:

“The sheer amount of things we could do…as I plug into all the parts of the business, the untapped opportunities in brand building, efficiencies…”

And where do they see the field going in the next five to 10 years? Continue reading “What Keeps Sustainability Execs Awake?”

Supply Chain Lessons from EEx’s China Report

© 2012 Ann Goodman

EEx CEO Taryn Sullivan

How can companies avoid missteps in the supply chain that can lead to snafus like the embarrassing exposure of dubious practices at Apple’s Chinese supplier factory, Foxconn?

One way, says Taryn Sullivan, Founder and CEO of Efficiency Exchange (EEx), is to show local factories why better, more sustainable practices can actually help the local business from the inside—not just serve as a stepping stone to cut deals with multinational customers.

A start-up that is building a technology platform to help suppliers and buyers reduce operating costs, EEx believes there are new ways to drive sustainability throughout the chain. Continue reading “Supply Chain Lessons from EEx’s China Report”